July 06, 2023 06:32 AM
Virtual reality has the capability to revolutionize the construction industry by improving collaboration and design, financial management, construction worker safety training, project coordination, site management, and much more. Virtual reality is set to continue it's rapid growth as the technology becomes more accessible. One main detractor in th...
June 20, 2023 06:26 AM
Virtual reality technology has made a name for itself in recent years, no only in the gaming industry, but in the business world as well. In fact, as the pandemic ends, many companies have decided to create or maintain virtual reality initiatives within their company because of the value they found in its remote work capabilities. Beyond that, ther...
June 02, 2023 04:13 AM
Virtual reality is on the list of top technologies throughout the world, and for good reason. For more than gaming, music events, and education, virtual reality is shaping the way things are done for major industries. Virtual reality in construction, manufacturing and healthcare is helping improve processes, while first identifying why a certain pr...
May 02, 2023 04:05 AM
Extended reality is one of the biggest phrases in the tech world, and for good reason. XR technology is fast growing, and quickly becoming an integral part of the workforce. The impact of augmented reality, virtual reality, and similar technologies are creating the workplace of the future by streamlining standard operating procedures, increasing cu...
April 05, 2023 04:00 AM
The ultimate goal of any business is growth, whether in finances, customer engagement, or any other facet of the organization. What every business owner is trying to do is grow the overall awareness of the company. They do this through strategic implementation of niche specific processes that help promote long term success. There are various tools...
March 15, 2023 03:28 AM
Augmented reality, a subset of extended reality (XR), has become one of the major factors contributing to effective marketing tactics in the business world, not to mention its availability to benefit businesses in other ways. It's an effective tool to improve brand awareness, develop product demos, and 3D modeling. It can also help with ROI project...
February 08, 2023 02:21 AM
Education began as a necessary exchange or transference of cultural heritage. What was once done as a means of survival became a means of preservation of culture, and then became something entirely new. Culture, while still the root of many educational processes, has taken a backseat as the main driving force of education. Today, educational goals...
January 20, 2023 05:01 AM
While not a catch-all for every situation, augmented and virtual reality can create greater equity and inclusion in a variety of settings. The innate capabilities of XR technology have it uniquely positioned to help create a better working, educational, and social environments for everybody involved. Augmented reality development has undergone majo...
January 18, 2023 02:11 AM
In the world of digital connectedness that we live in today, the development of virtual and augmented reality is a high priority for some of the leading industries that keep the world moving forward. Manufacturers who participated in a PwC survey in 2015 revealed that more than one in three manufacturers would consider, or had plans to adopt virtua...
December 15, 2022 03:48 AM
Technology is advancing rapidly, even by modern standards. Once upon a time, it took years for a new developmental project to be announced, but today a multitude of groups announce a new innovation in extended reality technology within months of each other. These groups are working tirelessly on XR developments that effect the world we live in in d...
November 03, 2022 02:04 AM
Extended reality (XR) technology has burst onto the scene recently as the world has desperately pursued techniques to connect remotely with people across the globe during the pandemic. However, as COVID-19 rates decrease and the world goes back to "normal," it begs the question, "What does it mean for extended reality technology and remote events?"...
October 13, 2022 04:36 AM
Extended reality technology is one of the fastest growing technologies of the 21st Century. With a CAGR of 38.5%, it is expected to reach 394.8 billion USD in revenue by 2030. (Source) Although it's rapidly gaining recognition amongst older generations (almost as fast as younger generations) many questions remain as to what XR technology is, what i...
September 22, 2022 02:08 AM
Technology has the potential to revolutionize how we function in the real world. We are in a digital age where physical and virtual worlds are merging, and technologies are modernizing many industries. The COVID pandemic and the shift to work-from-home have only accelerated this convergence since we spend most of our time in front of screens. Exten...
September 08, 2022 04:27 AM
Extended reality is a big buzzword in technology right now. Extended reality refers to the immersion into a digital world, and business persons have been quick to jump on the XR train to see what it can do for their business. It hasn't always been this way, however. For a long time XR technology was confined to gaming and training for pilots and mi...
August 25, 2022 04:16 AM
Many changes have happened to the world in the last several decades. One of the most obvious is the advancements in technology and the way that people move through and react to the world. As a result of this change, many employers are requiring different skillsets than they used to based around these technological advancements, and are both influen...
August 17, 2022 01:40 AM
Companies in the manufacturing and industrial space are constantly searching for techniques to make their processes more efficient, productive, and cost-effective. As technology advances at a rapid rate, many organizations are beginning to realize that using immersive technology in their business can solve a series of problems, like slow/expensive...
July 14, 2022 04:10 AM
Even though the technology is not new, virtual reality is still an emerging tech. It has spent several decades on the periphery of mainstream spotlight, sitting just off to the side while other technologies took center stage. In recent years, after events that unwittingly facilitated the change, virtual reality development was pushed into the spotl...
June 16, 2022 03:58 AM
Almost sixty years ago, Ivan Sutherland and his student Bob Sproull created the Sword of Damocles, a head mounted display (HMD) that hung over the user's head from cables and poles rigged into the ceiling. The name, Sword of Damocles, refers to the ancient moral parable of Damocles of Sicily in the 4th Century BCE. In this story, he happily traded...
May 26, 2022 03:35 AM
Virtual reality is one of the biggest buzz words among mainstream media in recent years, and for good reason. Advancements in VR development have not only created jobs, but made a significant impact on workplaces, schools, and the medical system- in finances, training, and patient care. Virtual reality has drastically improved the effectiveness and...
May 12, 2022 01:55 AM
Immersive technologies have gained a lot of traction in recent years, thanks to rapid technological advancements. Half a decade ago, many perceived XR technology as a tool limited to the gaming and entertainment industry. However, much has changed after the pandemic, and XR technology is making waves in diverse fields, including healthcare. A repor...
April 20, 2022 02:47 AM
Augmented Reality (AR) is one of the hottest topics in technology today - the latest big thing that everyone is talking about. By all indications, it is here to stay, and forward-looking companies are exploring the many opportunities it presents. Thankfully, anyone can create an AR app; yes, the design sequence is a bit complex but not impossibl...
April 14, 2022 03:25 AM
Virtual reality is a new technology. False. Augmented reality is hard to make. False. Only gamers can enjoy virtual reality. False. Virtual and augmented reality have been around for years and rapidly gained popularity in many fields, but the terms are still relatively new in mainstream media. Even though talk about VR and AR has gone up, there are...
March 17, 2022 03:06 AM
Extended reality is just what it sounds like, an extension of the physical and visible world. This extension can come in a variety of ways, virtual, augmented, and mixed. While there are many benefits to each group, the most influential and beneficial is virtual reality. VR technology has always had applications that enhance the physical world, but...
February 24, 2022 12:11 AM
The technological transformation is well underway in the education industry, and Extended Reality (XR) is the latest entrant into the EdTech industry. Often people think of XR technology as a new-age tech to enhance the gaming and entertainment industry, but the potential of extended reality is not limited to one industry. Cutting-edge XR technolog...
February 17, 2022 01:57 AM
How many times have you heard the words "virtual reality" in the last few years? In the last few months? It's a far cry more than you heard it a decade ago, or even five years ago. Virtual reality technology is one of the fastest growing enterprises in the world, and because of this, it's also one of the fastest growing career fields in the world....
January 20, 2022 06:02 AM
In this era of demanding customers, improving the quality of service and customer satisfaction is becoming a major challenge for organizations around the world. Businesses are constantly seeking innovative ways to enhance the consumer experience; therefore, many have turned to immersive technologies such as Augmented Reality (AR) and Virtual Realit...
January 13, 2022 01:40 AM
Virtual reality is currently one of the fastest growing industries in the world. In the projected timeframe of 2021 to 2028, virtual reality (along with AR and MR) is expected to grow from 28 billion to over 250 billion USD, with its use cases spanning everything from gaming to construction to employee training. (Source) Billions of dollars have be...
December 13, 2021 01:21 AM
Technology is at the heart of our daily lives. With the emergence of cutting-edge technologies like virtual, augmented, and extended reality, our lives have become more advanced. People often see these technologies as tools to enhance the entertainment industry. XR may have entered the limelight via the gaming and entertainment industry, but the po...
November 19, 2021 06:34 AM
Virtual reality (VR) has finally entered the mainstream after years of development and enhancements. With tech behemoths such as Google, Facebook, HTC, and Samsung entering the VR scene and the widespread availability of 5G technology, the popularity of VR devices and content is soaring. According to a study, the global VR market is projected to gr...
October 18, 2021 10:48 AM
What if you can walk on the moon, visit The Great Wall of China, or virtually try on products all from the comfort of your home? Sounds unbelievable? But, thanks to Extended Reality (XR), all of this is possible. People often perceive "Extended Reality" as a sci-fi concept in Hollywood movies or a tool to improve the gaming experience. However, XR...
September 29, 2021 08:38 AM
Augmented Reality (AR) has made leaps and bounds from being perceived as an avid sci-fi tech in movies or a tool to enhance gaming - remember the Pokemon Go frenzy? Nowadays, AR is leaving its impact in diverse industries and is becoming an integral part of our daily lives. According to a report by Global Market Insights, Inc., the AR market size i...
August 06, 2021 01:09 AM
Technologies like Virtual Reality (VR) and Augmented Reality (AR) are often associated with entertainment. But in reality, they are transforming industries gradually by adding tremendous value to businesses in terms of consumer engagement, training, and technical support. In the last decade, virtual reality technology has seen rapid developments. M...
July 28, 2021 12:03 AM
Augmented reality (AR) technology has great potential and promises exciting things for the future. AR is here to stay and is transforming businesses. Augmented reality is an enhanced version of the physical world achieved by overlaying 3D models, animations, and video to the user's real-world environment to deliver an augmented experience....
May 24, 2021 11:38 AM
Any successful enterprise has reached their place by being obsessed with customer delight. Today's economy is all about crafting a unique customer experience, which is easily made possible with an advanced Augmented Reality platform.Here are some of the benefits which an AR platform can provide to the end users. Ultra-personalized experienceSeaml...
May 06, 2021 08:32 AM
Today's world is increasingly becoming digital. Nevertheless, there is a disconnect between the digital world and the physical world we live in. In the past few decades, emerging technologies like the Internet of Things (IoT) and Extended Reality (Augmented Reality, Mixed Reality, and Virtual Reality) have been bridging this disconnect between the...
April 15, 2021 08:00 AM
Businesses are in constant need to research and adopt newer technologies since there is a constant effort to coordinate the digital world with the physical world. In this light, emerging technologies like the Internet of Things (IoT) and Augmented Reality (AR) are helping us to bridge the gap between the digital and physical worlds. It has taken qu...
March 12, 2021 09:54 AM
Virtual reality is an exciting and under-appreciated technology that has been the talk of the town ever since the world was taken hostage by the Covid-19 virus. Usually, people associate Virtual Reality with gaming and entertainment. But that is not the only scenario. Listed below are 14 industries that are already using Virtual Reality in the last...
February 19, 2021 03:43 AM
With lockdowns in place or even otherwise, today's world is consuming more digital content compared to those produced in the past 200 years. Anything worthwhile created requires a strategy. Let us look at what an authority on content has to say: As per Usability.gov website,"Content strategy focuses on the planning, creation, delivery, and governan...
January 15, 2021 08:01 AM
Data-driven decisions fuel today's complex world. Digital data permeates everything so much that we are adding digital information on top of real-world data to help us decide better. This is the essence of Augmented Reality. When we want to scale this process, we need to have an AR platform to automate content augmentation and distribution across d...
November 02, 2020 03:51 AM
Today's complex needs require us to process a great and increasing amount of content. This intricate development has pushed the academic community to navigate from predominantly text-based content to a visual content environment. However, our educational system continues to be heavily reliant on plain text to convey the message. Augmented Reality c...
October 15, 2020 08:35 AM
How has the history of education evolved in recent times? With the invention of paper and the printing press, it became easy to communicate ideas, and the shelf-life of those ideas was extended from a few months to a few years. When the digital medium of transmission came of age, communication and, more importantly, education evolved and made the m...
September 30, 2020 11:40 AM
With the advent of the Covid-19 pandemic, XR Technologies have gained mainstream attention due to their advantage in enabling connectivity while maintaining social distancing. However, XR technologies are not entirely new and have been here for a while. This article provides a bird's-eye view on the entire spectrum that constitutes XR - Extended Re...
August 24, 2020 07:42 AM
Due to the Covid-19 pandemic, the world was forced to embrace the new lifestyle of Social Distancing. Over the past few months, various forms of social distancing like complete and partial lockdowns, restricted attendance, etc. have come into play. To ensure connectivity during lockdown scenarios, the workforce and the learning community have been...
August 18, 2020 03:33 AM
What is Geo AR? Geo AR stands for geospatial augmented reality service. Everyone knows about Pokemon Go, where the players had to "hunt" for Pokemon monsters based on their locations. Simply stated, Pokemon Go used this revolutionary Geo AR feature to set up Pokemon monsters at various locations across the world. In simple terms, the phone uses the...
May 07, 2020 06:53 AM
The last decade has seen Extended Reality solutions permeate and gather better acceptance in the Learning and Development community. Traditional Learning & Development solutions provide a linear approach to learning. Augmented Reality (AR) is different with its exploratory learning approach. AR builds upon traditional learning and development model...
April 23, 2020 05:54 AM
How is the Covid-19 situation limiting our nature to stay connected? In an isolated environment due to social distancing, the only way to connect is via Technology. Though the Internet has provided us with a million ways to connect via social media, messenger, and video conferencing, the ability to connect in the third dimension, space, is what ma...
April 03, 2020 08:22 AM
The immersive technologies, i.e., augmented reality (AR) and virtual reality (VR) which are combinedly known as XR is said to be providing immersive and experiential learning environments so that the future workforce can be prepared through it. XR is an umbrella term for both AR and VR where it is availed for the training initiatives in the workspa...
March 27, 2020 08:10 AM
HoloPundits first started out as an innovation center where now it has become a professional set up with the inclusion of technological expertise that goes all over VR, AR, and mixed reality. Although our inceptive aim was on HoloLens, we have now spun over completely to provide vehement services to the customers globally. Our main aim is to become...
March 20, 2020 06:43 AM
If books were required to make reading an interactive experience, pop-up books were the go-to one. But with the rise of augmented reality, publishers are now equipped to bring stories to life in a completely new way. The augmented reality platform has become an emerging technology with the aim of bringing interactive learning experience to life. Th...
February 20, 2020 05:05 AM
The incredible speed at which digital advertising has evolved over the years in terms of technological innovation and consumer expectations has set the standards very high for advertising businesses. The rapid progression in digital marketing presents new opportunities for marketers to engage their customers and deliver more relevant and meaningful...
February 06, 2020 07:07 AM
Augmented reality technology with its ability to combine real-world images with vast amounts of online data is all set to revolutionize the way enterprises operate. A decade ago, augmented or virtual reality technology was predominantly meant for the entertainment industry. The current scenario is radically different from that. From automobile disp...
January 14, 2020 07:20 AM
Immersive technologies have slowly, but steadily made their way to the mainstream. Do not believe it? Let us consider the following scenarios. #1 You are shopping for apparel online, but are not sure if the colour of the garment suits you. Thanks to segmented reality, you can virtually try on the garment and then decide on the colour. #2 You ar...
December 19, 2019 05:18 AM
Usage of Augmented Reality, Virtual Reality and Mixed Reality, collectively known as Extended Reality or XR, made significant strides in 2019 - but what does 2020 hold? The XR market continues to grow at an exponential pace across a broad range of industries. The worldwide market is estimated to be $16.8 billion in 2019 but is forecast to exceed $...
November 19, 2019 01:47 AM
Education opens up the mind and expands it in multiple directions. The mind of a child beginning its education at schools is like an open canvas waiting to be painted bright and colorful. What better way to create lasting impressions in a young and flexible mind than complementing education with technology? A survey conducted by Harvard GSE shows...
November 13, 2019 07:24 AM
As the world moves towards digitization, immersive technologies like virtual, augmented, and mixed reality are capturing the attention of the millennial. The virtual world that these technologies show to the user is captivating and enthralling. Augmented reality works by altering the perception of the human brain by amalgamating the real and virtua...
November 06, 2019 06:00 AM
If you thought augmented reality was a gaming technology that has nothing to contribute to your brand building exercise, think again. Augmented reality technology enables users to "experience" your brand. For example, a customer looking to buy furniture for his living room can actually impose the selected furniture in his living room to see if it f...
October 29, 2019 06:08 AM
This surge in acceptance of the AR/VR technology in the recent few years is not just a mere bubble but is being considered as a paradigm shift in the Digital era. HoloPundits has foreseen this shift and prepped to put its best foot forward to become a forerunner in this space. We began our foray into this space with a far-fetched vision to delive...
October 23, 2019 07:03 AM
As augmented and virtual reality technologies mature, they are gaining traction among consumers and businesses. What were once gaming and entertainment technologies are now being used in ecommerce, medical science, and education and training applications. A recent report by eMarketer examines the market dynamics in 2019 for AR and VR technologies....
September 30, 2019 09:05 AM
The millennial consumer is redefining the customer engagement landscape. A survey conducted by Forbes on 1,300 millennials to learn more about consumer trends. According to the survey, 62% of the millennials say that if the brand engages them on social media, they are likely to be a more loyal customer. There are around 80 million millennials in Am...
September 20, 2019 05:20 AM
Humans are wired to overreach on anything that's present in front of us. Technology is no exception to this attitude as we are constantly pushing its limits. The recent traction in the Augmented, Virtual and Mixed Reality technology space and its fruitful amalgams by never tiring experts have given birth to its new-found cousin, 'XR Technology'....
July 12, 2019 01:09 AM
HoloPundits' proprietary enterprise AR platform seeks to bolster the effectiveness of marketing campaigns worldwide.Customer engagement and conversion are challenges for marketing departments everywhere. Traditional forms of advertising often have a low recall value and lead to poor ROI. Mobile advertising continues to grow as consumer engagement h...
May 03, 2019 09:27 AM
HoloPundits, a US-based immersive technology company, has announced the launch of XRGuru - Human Anatomy, a comprehensive Augmented Reality (AR) app that converts any room to a virtual, immersive anatomy lab. The app seeks to enhance the academic effectiveness of the study of the human body. It also helps medical schools overcome the limitations of...
April 26, 2019 08:19 AM
Immersive technologies using smartphones are the next level in innovative human-machine interaction. Speaking of innovation, merging virtuality, reality, and mobility into the same space has been a subject of intense exploration for years. Augmented Reality (spelled AR) is the technology that transpires the insertion of virtual objects, graphical...
April 10, 2019 02:19 AM
Recently, US-based immersive reality experts HoloPundits announced its association with Microsoft for the Mixed Reality Partnership Program (MRPP). The leader in interactive mixed reality solutions has been chosen from a handful of global organizations to devise, develop, and deploy cutting-edge mixed reality solutions. These resolutions not only a...
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The Path to Mainstream Virtual and Augmented Reality in Manufacturing
Top Innovations in Extended Reality Technology
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